01.05.11

The National Retail Federation requested that we design an interesting lottery ticket holder as a give-away at their Annual Convention, called the BIG Show (celebrating 100 years!). We wanted to avoid the standard 8.5" x 11" printed brochure; their marketing team decided upon a 7"x 9.5" piece which barrel-folded down to 7"x 3.5" with pocket to hold the ticket. We ended up creating 2 printed versions--a lotto winner and no winner. Coupled with the interesting size and fold, along with the slick black and red color palette, a sexy end-product was produced.

02.06.11

Sodexo Health Care hired us to create two 10 ft x10 ft tradeshow booths, a version for the senior citizen division and another layout for the hospital team. Large-scale projects commonly present challenges during the design process. Bring it on! One situation encountered was finding fresh and dynamic imagery large enough for the booth.
With persistence, and a little Photoshop magic, we presented several appropriate solutions. We wrapped up
this exciting conference project by creating a deck of personalized playing cards for the booth give-away.

02.20.11

Big things come in small packages. Saval Creative welcomes baby Reed Saval. He's not computer-savvy yet,
but we'll keep him anyway.

05.26.11

Finalized a new website for Pfeiffer Government Relations. This is a Washington-based lobbying business--although
the subject matter leaned on the conservative, we made sure the design conveyed energy, originality and interesting photography. We also focused on unifying the branding with previous designed marketing pieces.